Measurable success for the entire customer journey
Digital media and content distribution has changed the way brands and their customers interact. More than ever before, consumers can choose the products and services they perceive to be more valuable, desirable, or relevant. This creates tremendous opportunities for marketers who understand how to harness data, interpret trends across channels, and quickly optimize campaigns. The more you know about your customers, the more effectively you can communicate with them.
As a full-service digital marketing agency, Neo@Ogilvy develops complex marketing strategies that cover the entire customer journey – from the initial advertising contact to activating websites, newsletters, and CRM. With intelligent media strategies, innovative technologies, and creative concepts from a single source, we ensure measurable, maximized ROI for the entire value-added chain. We take responsibility for achieving our customers’ business goals.
Neo@Ogilvy is media-neutral but customer-focused. We manage all kinds of digital communications campaigns. Our team provides clients with leadership, strategy, creativity, execution, and measurement across all types of digital media. No matter what channels we use, we first look for the value each channel brings to both the customer and the brand. We influence and measure customer touch-points throughout the purchase funnel, quantify the impact of our strategies, and continuously optimize our strategy to reach our clients’ business goals.
Each member of the Neo team is well-versed in 360-degree marketing strategies while offering specialist expertise in a particular discipline. Our proximity to Ogilvy colleagues in other marketing disciplines allows us to embrace the blurring lines between content and the media in which it appears, helping clients launch meaningful communications experiences that get results.
Neo brings clients best-of-breed solutions that meet all the requirements of a successful digital marketing effort, such as ROI modeling, direct mail and e-mail marketing, web analytics, mobile marketing, and DRTV.
The development and implementation of multi-national online campaigns is one of our strengths. We offer our customers high-performance technologies and comprehensive services from a single source, such as:
Search Marketing
Display Advertising
Emerging Channels
360 Consulting & Planning
Analytics & Technology
