Search engine marketing should be the first media dollar spent.

The very nature of a qualified, consumer-initiated search inquiry makes a presence on leading search engines a necessity.
Paid search (aka, pay-per-click advertising or PPC) is the most reliable way to ensure your brand can be found at that moment of interest. With more than seven years of SEM expertise, Neo@Ogilvy’s search experts can ensure your paid search campaigns are running at optimal performance levels and contextualize the results within the larger marketing picture.

Neo@Ogilvy has pioneered cutting-edge research methods to help clients understand how search behavior relates to the sales funnel. We use a combination of strategic planning, proven optimization techniques, powerful analytical software and client training programs to drive practical solutions and quantifiable results.

Successful search engine marketing can require tremendous analytical tools. We use state-of-the-art campaign management tools that enable staff to think strategically and analytically about client business. We are comfortable with all of the leading bid management toolsets, and can manage campaigns many kinds of marketing objectives, including customer acquisition, e-commerce and branding campaigns.

Our team is uniquely positioned to meet the needs of large corporations looking for state of the art search engine marketing strategies along with the scale to support their global programs. No other agency can match the breadth and depth of our SEM offering around the world, with search specialists on the ground in more than fifteen countries on four continents. Our enterprise search offering is particularly well suited to multi-divisional companies operating in multiple markets, and our recent partnership with SEMDirector adds technology muscle to our strategic insight.

Our search executives sit on the agency advisory boards for Yahoo!, Google, and Microsoft; are regular speakers at industry events such as Search Engine Strategies, Search Insider Summits, and OMMA; and are regularly quoted in the press. Enterprise Search Director Bill Hunt has published “Search Engine Marketing, Inc.,” a comprehensive book on search marketing strategies for large companies. By virtue of our trusted advisor status with the major search engines, Neo@Ogilvy has access to many of the beta tests of new search marketing products, ensuring first mover advantage for our clients.



	Paid Search
	Search engine marketing should be the first media dollar spent. The very nature of a qualified, consumer-initiated search inquiry makes a presence on leading search engines a necessity. Paid search (aka, pay-per-click advertising or PPC) is the most reliable way to ensure your brand can be found at that moment of interest. With more than seven years of SEM expertise, Neo@Ogilvy’s search experts can ensure your paid search campaigns are running at optimal performance levels and contextualize the results within the larger marketing picture. Neo@Ogilvy has pioneered cutting-edge research methods to help clients understand how search behavior relates to the sales funnel. We use a combination of strategic planning, proven optimization techniques, powerful analytical software and client training programs to drive practical solutions and quantifiable results. Successful search engine marketing can require tremendous analytical tools. We use state-of-the-art campaign management tools that enable staff to think strategically and analytically about client business. We are comfortable with all of the leading bid management toolsets, and can manage campaigns many kinds of marketing objectives, including customer acquisition, e-commerce and branding campaigns. Our team is uniquely positioned to meet the needs of large corporations looking for state of the art search engine marketing strategies along with the scale to support their global programs. No other agency can match the breadth and depth of our SEM offering around the world, with search specialists on the ground in more than fifteen countries on four continents. Our enterprise search offering is particularly well suited to multi-divisional companies operating in multiple markets, and our recent partnership with SEMDirector adds technology muscle to our strategic insight. Our search executives sit on the agency advisory boards for Yahoo!, Google, and Microsoft; are regular speakers at industry events such as Search Engine Strategies, Search Insider Summits, and OMMA; and are regularly quoted in the press. Enterprise Search Director Bill Hunt has published “Search Engine Marketing, Inc.,” a comprehensive book on search marketing strategies for large companies. By virtue of our trusted advisor status with the major search engines, Neo@Ogilvy has access to many of the beta tests of new search marketing products, ensuring first mover advantage for our clients.

Paid Search

Search engine marketing should be the first media dollar spent.