Global Capabilities for digital success.

Global organizations need global agencies with local expertise. This applies to digital marketing in particular. More and more international companies are recognizing the benefits of centrally controlling their marketing activities using digital media: Networking, speed, transparency, and efficiency.
Neo@Ogilvy was founded with these companies in mind.

Neo@Ogilvy is a genuine global network sharing knowledge and best practices across almost 30 countries. We develop and implement comprehensive cross-national marketing concepts for global companies such as IBM, Cisco, American Express, Lenovo, and Kodak. In some cases, multi-market campaigns are conducted and managed in over 20 countries simultaneously – with seamless coordination between the central and regional partners, both on the clients side and among our offices. Uniform technology and reporting systems are in place for central data management. This results in maximum transparency and makes comparative evaluations between individual markets possible. Budgets can be optimized or rearranged quickly.

Neo@Ogilvy has established a powerful global infrastructure designed for maximum flexibility. We mirror client teams at the global, regional, and country level in order to meet the organizational needs of our clients.
Our customers can rely on consistent quality standards driven by common processes and deliverables – anywhere in the world. Global campaigns can be directed and coordinated centrally or regionally, depending on the number of markets in which they are live. Easy access to up-to-date information around the world combined with the seamless adaptation of Neo methodology to client organizations ensures a high degree of networking between Neo@Ogilvy and the clients contact persons.

For Neo@Ogilvy, global capability means more than just providing the perfect client-oriented service package. Cross-national knowledge management and the active exchange of information between offices around the globe help us to develop international state-of-the-art technologies and strategies. For example, know-how about emerging channels such as mobile or digital TV is bundled in global competence centers in especially highly-developed markets.
All Neo@Ogilvy offices and their customers around the world benefit from this know-how.